Brand bidding is prohibited.  Airtel , Airtel Postpaid , Airtel

Note:- Any vendor using FB/Google to promote the campaign will not be billed for active campaign month. They will be penalised by providing zero billing for respective month.

checking of quality of CKYC happens twice every month , if the conversions are found to be fraud, no payment will be made for that month, since the client is a bank, and they have various RBI restrictions giving proof for the fraud is difficult.

This will be purely new user acquisition & no retargeting campaign, The final cohort report will be considered for validation.

Attribution - Last paid click

User Journey Flow: Clicks> App install> Complete registration> CKYC Sign up ( Aadhar & other details)>Face recognition>KYC Details fetch>wallet transaction> Successful CKYC Account open